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Software University

NEXT CLASS

Recession-Proof Your Software: A Special Panel Discussion

December 11, 2008
9am Pacific, 12pm Eastern

This panel will discuss...

...the current economic recession and how small software firms can successfully navigate through it.

We'll have four software industry veterans on deck, representing a range of perspectives from marketing and sales to finance, to help you develop strategies to not just survive, but thrive, in this difficult economic climate.

Do you know...

  1. What expenses to cut, and how to reallocate the rest?
  2. Where to focus your marketing efforts to get the most bang for the buck?
  3. How to counter demands from buyers to discount because "times are tough"?
  4. How to manage your financials in light of longer and longer sales cycles?

If not, join us. Listen. Learn. And since you'll be part of the discussion... ask our panel the tough questions.

Register today...
 
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SoftwareCEO Resources

This group of pages leads to our collection of articles, files, and links that make the task of managing and growing a software company much easier.

Research and Blogs
Links to the most important and influential software and IT-industry analysts.

Journals and Books
A fully-linked list of all the periodicals that matter to the software industry, plus a more subjective catalog of the best business books we've found.

Trade Publications
Use this page to enter your free subscription to any of hundreds of top-notch publications for software, IT, services, and dozens of other categories.

Industry Groups
Two lists: National associations that are relevant to the software industry, and regional software business advocacy groups. All are hyperlinked.

Industry Hotshots
These companies and consultants represent the software industry's top talent. Their paid listings help support this site — please check them out.

Industry White Papers
Contributed research, analysis, and software industry education from SoftwareCEO friends and sponsors. All of these white papers are free.

Useful Links
A compilation of relevant links for the software industry.
 
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